Sales Presentations: Hands-On Demonstrations
During your sales presentations, your potential client needs and wants to touch, feel and see your product in action as much as possible before making a decision to buy.
Try to meet this need as much as possible.
Your job at this point is to make it possible for them to have a hands-on experience with your product.
After the core of the presentation is done, save some time to involve the prospect in a test where they can use your product as if it were already theirs.
People want to see results; they want products and services that will make their jobs more effective and profitable.
They will feel that your product fulfills their needs and/or expectations more clearly once they have used the product themselves.
Carve out some time during your presentations to put your prospects in the driver’s seat so to speak by actually having them interact positively with your product or service.
This online education module sponsored by the Sales Career Training Institute covers the basics of a wide variety of sales strategies, tactics and techniques.
To find out now about more advanced sales strategies for
check out the newly revised version of the book,
FEAR Selling: How You Can Sell More and Sell Faster By Tapping Into Your Prospects’ Deep-Seated Emotional Needs.
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“The 7 Deadly Sins of Selling.”