SerialpreneurTMthe Secrets of Repeatable Business Success
For your FREE copy of the initial findings of the book, Serialpreneur, simply complete the form below:
About the BookCorporate growth consultants Paul Borgese and Paul Morin follow up to their best-selling book, M&A From Planning To Integration (McGraw-Hill, 2003) with this new study of serial entrepreneurs. The authors argue that many of today’s glorified entrepreneurs are one-hit-wonders. To discover the repeatable decision-making strategies that lead to ongoing business success, the authors are in the process of interviewing dozens of serial entrepreneurs who have proven that they are more than just a flash in the pan. As the authors say: “What we are constantly looking for are entrepreneurs who are action-intellectuals – that is, business leaders who are able to think strategically, execute well, and then able to verbalize how they did what they did so that others can model them and achieve success as well.”
Some of the key areas of focus include how to: • Formulate and test assumptions • Set a fixed vision but flexible strategies • Ask the right questions • Innovate through rapid iterations
• Set up feedback loops to facilitate pattern recognition
The final version of the book will be published in Spring 2007 and available at bookstores everywhere.
 About The AuthorsPaul Borgese and Paul Morin, both of The Wharton School of Business, are the founders of Connected Entrepreneurs, a social networking and informational resource site for entrepreneurs.
Participate in the Study
If you are a serial entrepreneur – or know one who would be interested in participating in this study, please contact Paul Borgese at 201.533.9282 or via email at
paul.borgese.wh90@wharton.upenn.edu
or Paul Morin at 617.970.8055 or via email at
paul.morin.wh91@wharton.upenn.edu.
Serialpreneur and Connected Entrepreneurs are registered trademarks owned jointly by the FEAR Marketing Group and Highland Global LLC. |